The Marketing 300 syllabus is available to enrolled or registered students . Sign in to your UPI Study account to download it instantly — or enroll today to get access.
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Watch lessons, take quizzes, and pass the proctored final — fully online, on your schedule. Most students finish in 28–30 days.
UPI Study sends your official transcript directly to Post University's registrar. Post applies the equivalency: MKT 382 – Consumer Behavior.
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Best if you plan to stack 3+ courses toward your Post degree. All UPI Study courses included — including Marketing Research.
Pay once, keep it forever. No subscription, no renewals. The simplest path if you only need this course to transfer to Post.
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Savings estimate compares Post University's $629/credit online undergraduate rate against UPI Study course pricing. Post requires a 73% grade to accept a UPI course; UPI credit applies to General Education requirements only (not Major, Core, Concentration, or Minor). Maximum UPI transfer: 15 credits into an associate's, 30 into a bachelor's. Final credit awards are determined solely by Post University's registrar.
Marketing Research is the study of how businesses collect and use information about customers, competitors, and markets to make better decisions. It covers how people choose products, how to segment a market, and how to gather and interpret data through surveys, interviews, experiments, and existing reports. Students also learn how to turn that data into conclusions that can guide marketing strategy.
Marketing Research is delivered as a self-paced online course with video lessons, quizzes, assignments, and a final exam. The grade is based on 25% Attendance, 25% Quizzes, 25% Assignments, and 25% Final Exam, so each part matters equally. When you finish with a 73% (C) or better, the transcript can be reviewed by Post University for named course equivalency as MKT 382 – Consumer Behavior.
The course helps you understand how customers make purchase decisions, how markets are segmented, and how research findings shape marketing choices. Those skills are useful in day-to-day work that involves customers, data, or planning, and they can support progress in Post programs such as Associate of Science and Bachelor of Science. At Post, the credit is recognized as MKT 382 – Consumer Behavior, so it can fit into a degree path rather than sitting as an unrelated elective.
After you complete the course, your transcript is sent for review and Post University applies the credit if the grade is 73% (C) or better. At Post, the course is recognized as MKT 382 – Consumer Behavior, which is a named course equivalency and the strongest form of transfer recognition because it matches a specific catalog course. That matters for your degree plan in programs such as Associate of Science or Bachelor of Science, since the credit can count in a defined way rather than only as general transfer credit. Post allows up to 30 transfer credits, or 25%, so this course should be planned as part of that overall limit.
This course is a good fit for students who want to bring transfer credit to Post while working toward a degree and need a course with a clear named equivalency. It may also help students who are watching the 30-credit transfer ceiling at Post and want one course that maps directly to MKT 382 – Consumer Behavior. It is not the best choice if you need a course to transfer without meeting the 73% (C) minimum, or if your plan depends on credits beyond Post's transfer limit.
Post University is NECHE-accredited and accepts UPI Study's ACE & NCCRS-recommended courses for General Education transfer credit. A 73% (C) grade or better is required for a course to transfer.
Transfer credits are never guaranteed. Final credit awards are determined solely by the receiving university's registrar.
Enroll for $250 (or use a UPI Study subscription), finish in 28–30 days, and transfer 3 credits to Post University.